This involves reaching customers via communications media such as telesales, mailshots, catalogues, or advertisements with tear-off reply slips.
Indeed, the procedure for insuring confidentiality - the tear-off card contains a different randomly matched number from the questionnaire itself - is explained to them.
One highly effective type of flier is the kind with tear-off tabs at the bottom.
The bill which quotes an address in Denmark, has an invoice number, a ‘payment due’ date, a ‘customer account number’, and even a bank giro credit tear-off slip.
Gü Puds, for example, which makes gooey chocolate puddings, recently carried on its packaging a tear-off cardboard strip that offered customers a free Johnny Depp DVD.
When members advise DHA of their posting, the organisation will send them a letter with a tear-off card in a reply-paid envelope.
Under the trial, held from March to May, some members who had received a posting were sent a letter with a tear-off card and reply paid envelope to help speed up confirmation of posting intentions.
The bookmarks now have a tear-off portion that act as raffle tickets, with the top prize a specially painted portrait.
Participants were also passively recruited using tear-off flyers, study cards, advertisements in gay and mainstream publications, and through referrals from friends.
First, every coupon that was sold had a tear-off portion that collected the name, address, e-mail and phone number of the person buying the coupon (90 percent were obtained).